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FixedOpsInsight.com … an automotive Fixed Operations Industry Niche website was recently launched, as the flagship site for the FOI Team. In late 2011, the FOI Directory was launched; and shortly thereafter, construction on this content-rich, industry-specific website began. The focus of site ownership was to build a site to serve as a robust gathering place for automotive professionals to share ideas, best practices and new and innovative ways to improve their financial performance … specifically, as it is related to service, parts and collision.

To industry insiders, automotive service, parts and collision is collectively known as fixed operations, or simply fixed ops.

This site is quickly beginning to take shape as the one-stop resource for comprehensive fixed ops news and views. With a curative approach to content the site has already had close to 11,000 Google index listings. Multiple search engines crawl this site dozens of times per day. Content truly is king and this site has plenty of it. OEM news, Public Dealer news, Green Auto news, Telematics, Service, Parts & Collision News can all be found in one central location. PLUS, the FOI team has compiled two dozen highly experienced industry veterans to serve on FOI’s Panel; where automotive professionals can ask questions and get feedback from multiple experts. A featured slider, dozens of videos, newspaper styled layout, industry tools, product demos, up to date stats and industry reports all compliment the layout and substance of the site.

Within a couple months, without any targeted backlinking, this site has already grabbed a PR1 status, and jumped way ahead, on Alexa, of its primary rival, whose site is essentially an advertorial hub for its advertisers; and worthy of note, has been around for several years. This well designed and constructed site is quietly drawing the attention of many of the automotive fixed ops industry top level constituents.

For more information, you may view the FixedOpsInsight website here.

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